Bilibili - 33 Niang - 1/8 - Happy New Year 2018 ver. (Good Smile Company)33 Niang · 1/8 · Good Smile Company

Good Smile Company presents 33 Niang in a festive Happy New Year 2018 version at 1/8 scale. 33 Niang is one of the two official mascot characters of Bilibili, China's prominent video sharing and anime community platform, alongside her companion 22 Niang. The two mascots are beloved by the platform's user base and frequently appear in promotional artwork and merchandise. This New Year themed figure captures 33 Niang in celebratory attire befitting the occasion, reflecting the cultural significance of the Lunar New Year. Bilibili's mascots have become iconic within the Chinese anime and gaming community, representing the platform's youthful and creative spirit. The figure's design embodies the festive atmosphere of the holiday season. Standing approximately 236mm tall, the figure was sculpted by a team of accomplished artists including Shirasaki Isao, Sugi Kenji, Moineau, and Kawahara Takayuki. The collaboration between Good Smile Company and Bilibili represents a bridge between Japanese figure manufacturing expertise and Chinese pop culture branding.